Your reputation is valuable.
Protect it.

Thanks for Listening!
It was such a delight appearing on Paul Sweeney’s insightful podcast, The Business Behind Your Business. We dove into how crisis management is a well-practiced skill of the most accomplished business leaders. As I mentioned during the pod:
Being crisis prepared is an ongoing effort. Yes, full blown simulations and workshops should happen regularly, but crisis preparation can be as simple as holding up a newspaper (or your phone) during a staff meeting and asking “what would we do if this happened to us?”
Our Crisis of the Month newsletter cuts out the newspaper (pun INTENDED). Once a month, we’ll send you a situation with some questions that you can ask at your next staff meeting. There. You’ve done a crisis exercise and are stronger for it.
Sign up for our Crisis of the Month newsletter below.
10 Things You Can Do Now
Crisis preparation is critical toward saving your hard-earned, valuable reputation. If you don’t know where to start, download this guide to the 10 things you can be doing right now to prepare for a crisis. These first steps will begin building the foundation for crisis preparedness.
Are you ready for a crisis?
Is your organization prepared to respond to a crisis and protect its hard-earned reputation? Take our assessment and find out!
How we help our clients
As an executive, you know that a crisis will happen – it’s a matter of when, not if. The Kith team partners with your executives to guide you through the entire course of a crisis to help you preserve your valuable reputation.
PREPARE
We help organizations diagnose, prepare for crisis and manage risk. We are committed to helping our clients develop best-in-class crisis capability that produces an informed and instinctive response to reputational threats. We do this with the Kith Method.
RESPOND
When you find yourself in the middle of a storm, we will be with you every step of the way. Our elite crisis professionals advise your leadership team on a response and recovery strategy, identifying risks and providing elite counsel to guide you through the fire and back to business.
RECOVER
The recovery strategy starts the minute we get involved because the road back runs right through the crisis. Getting you back to business is the top priority, but every crisis provides lessons to build on.
The Kith Method
Good crisis management comes from a plan. Great crisis management comes from capability – and starts before you even smell smoke.
That’s why we developed the Kith Method. Founded on a tried and true formula – Clarity + Trust = Speed – we can help build and maintain a flexible capability that works for you.
The crucible of a crisis does not develop your skill set. It reveals it.
Your reputation is an investment – time-consuming and costly to build and expensive to repair. Protect it.
Crisis Leadership Blog
Real, actionable insights from elite crisis response and reputation management professionals.
Getting to Yes: How to Win Executive Buy-In for Crisis Simulations
Simulations are one of the most effective ways to prepare your organization for a crisis. They build readiness, clarify roles, strengthen relationships, and help teams respond with speed and confidence when it matters most. As a crisis communicator, you already know...
Ghosts of Campaigns Past: When Brands Get It Almost Wrong
This time last year, we wrote a Halloween-themed article, “Very Scary Marketing Decisions,” highlighting baffling and ill-conceived advertising and branding blunders, such as: Bath and Body Works launching a line of holiday candles, which included one bearing the...
Kith at 10: A Decade of Building Crisis-Resilient Leaders
35 percent. Did I get your attention? It got mine. Only 35% of consulting startups make it to 10 years. Today, I’m proud to say that Kith is part of that 35%. That statistic says a lot. It says that what we do matters. It says that our clients have trusted us through...