Crisis of the Month
Your monthly guide to what went wrong (and how to do it better)From PR nightmares to corporate meltdowns, every month brings a new mess – and a new lesson.
Crisis of the Month is a no-fluff Substack that breaks down real-world crises and what they teach us about leadership, communication, and damage control.
Whether you’re in comms, ops, or just crisis-curious, this is your monthly guide to what went wrong and how to do it better.
🔍Case studies, analysis, and takeaways
❓Thoughtful questions to ask your team
💬Written by your friendly crisis management friends at Kith
📬 Free and delivered monthly
Follow now so you’re ready before the next one hits.
Crisis Leadership Blog
Pedaling Hard, Moving Backward: When Peloton Lost Its Balance
A while back, premium exercise bike brand Peloton learned a hard lesson in how quickly perception can overtake intent. They ran a holiday TV ad featuring a husband gifting his (very thin) wife a Peloton bike. The spot follows her documenting a year of workouts and...
Feeling Umwelt: A Mental Framework for People Who Aren’t Listening
I’ll bet every one of us has said something like, “I kept telling them this was going to happen, but I guess it just fell on deaf ears.” Their ears were tuned to another stimulus. German biologist Jakob von Uexküll defined the unique sensory environment an animal...
When a Missed Shot Costs $800,000: The NHL’s Own-Goal Moment
Hockey is having a moment. Between Olympic excitement and controversy (which we’re not touching), the success of the PWHL and the buzz around the television show Heated Rivalry, the sport is lighting up the scoreboard. (Remember, this is not a pun free zone!) So why...
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