Crisis simulations are, in our opinion, truly the best way to train and evaluate your team when it comes to crisis readiness. And with the right recipe, you can create a crowd-pleasing simulation that will leave your team well-prepared for when a crisis strikes.
Crisis Planning
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I was asked a really good question on a podcast, and I thought I'd share it with you. Because there is sort of this ongoing debate about if it is better to be creative or authentic during a crisis response.
When fear shows up for me I think of it like this... It is a little voice in my mind that reminds me to be on guard ready to think before I speak.
I've been getting a lot of questions about this through the frame of crisis and crisis response and what organizations should do. In fact, I was speaking about this on a panel and was joined by an intelligence analyst.
When you think of 2021, what is your personal moon shot? How about for your team or organization? And if you knew that no matter what, you wouldn't fail, what would you do?
This episode highlights the critical need to manage a crisis. Whilst you hope to never need it, you must prepare for one regardless. My guest, Bill Coletti, helps organizations think through what they need to do to be prepared.
The public’s expectations of corporations and brands are higher, and writing a check to a cause or saying “that’s not our lane” won’t cut it anymore. Even a well-crafted statement is not enough. Actions must follow words.
Crisis simulations are a sure fire way to build “muscle memory” of response and action that can be deployed during an actual crisis impacting you or your organization. We believe simulations are one of the most effective tools in a communication team’s toolbox. Here are some Top Tips for running your own crisis simulations.
Election Day is next week. Tens of millions of Americans have already cast their ballots in states where early voting is permitted. Tens of millions more will vote on Tuesday in their local polling place. Most years, elections just kind of happen. People vote, wait for results to be announced, celebrate or not, and go on with their lives the next day. The 2020 election will not follow that script, and high levels of anxiety will last for a while.
