Every time I open up LinkedIn, PR Week, or the Wall Street Journal, I see someone writing about AI and the immense change that it is having on the communications industry -- everything from how we create to how we spot fake news to how we staff. One issue that I haven’t seen discussed much is how...
I still chuckle and roll my eyes when the latest prescription drug ad says, “Don’t take Wonderdrug if you're allergic to it.” Well, duh. Welcome to the disclaimer pantheon compelling us to write “Caution: Hot” on coffee cups. “Do not attempt” accompanies any example of off-road driving a car is...
“Practice makes perfect,” the saying goes. When it comes to crisis management, “practice makes prepared.” Periodic crisis exercises help teams build muscle memory, remember their crisis response plans, and identify gaps in that plan, the skill set, or the people responsible for executing it. Far...
Few words bring a C-Suite conversation to a screeching halt like, “We need to think about litigation.” Instead of killing the conversation, it should start a conversation … between the legal team and the communications team. Attorneys’ primary goal is to limit their clients’ exposure to legal...
Hall of Fame basketball coach Bobby Knight once said, “The key is not the will to win – everybody has that. It is the will to prepare to win that is important.” Preparation is one of the key differences between people who win consistently and those who win occasionally, accidentally, or not at...
Have you stuck to your New Year’s resolutions? I didn’t make any this year. Instead, I built a plan that will build on small changes throughout the year. January has been a focus on slowing down. But even with my change of thought, it was pretty hard to ignore the barrage of ads about weight loss,...
There have been some really great dissections of the #KyteBaby crisis response. Jeremy Tunis and Eleanor Hawkins to name my favorites. But for all this great analysis, I want to dive a little deeper into how this could have been prevented. I see there are three points: It’s a commonly held...
KITH LAUNCHES LITIGATION COMMUNICATIONS PRACTICE Crisis Management Advisory Formalizes Legal Conflict Expertise Austin, TX– Kith, among the fastest-growing crisis management advisory firms in the country, has launched a new legal conflict communications practice to provide strategic reputation...
Critical takeaways Litigation is a fact of life for businesses so it is often a matter of when, not if, you get sued. Businesses are still often unprepared for this, compounding the challenges of litigation. Although complex, litigation is still a process and one that communications teams can...
It’s not often that a brand can anger all sides of the political spectrum and take a financial hit but Bud Light managed to do that last week. And there has been a tremendous amount of analysis of the roots of the controversy as well as the response. Some have called it a failure of marketing....
The damage of a crisis is not always immediate and not always front-page news. A couple of months ago, CTV News/Bell Media fired Lisa Laflamme, a national icon and trusted news source in Canada, because she stopped coloring her hair. It was sexist or ageist or both according to basically everyone...
Critical takeaways Companies often accept litigation based on the behavior of others but are unaware that the behavior and actions of their associates can also affect their reputation. This reverse halo effect means that your clients, suppliers, staff, and associates can all have a negative effect...
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