Crisis Leadership Blog
Insights and perspectives on being the lighthouse during a crisis.
Everyone Is Just “Over It”
Critical Takeaways Communicators do not have the luxury of being “over it.” We have to figure out what to say next. Learn to surf when you are stuck in crashing waves. Ask three questions to help create a bigger future. In the spirit of being real, let’s just start...

Kith’s COVID-19 Crisis Communications Playbook
Over the past eight weeks, we have hosted a series of webinars sharing our insights, observations, and recommendations for responding to the COVID-19 crisis. We sincerely hope the content we have shared has been helpful to you and the organizations you serve. Our goal...

Creating Value as Strategic Communicators
Critical takeaways As a crisis recedes, a strategic communicator needs to focus on how we create value for our organization’s leadership and our teams. Especially now, we receive an overabundance of information, but there’s very little wisdom. Strategic communicators...

COVID-19 Crisis Q&A with Bill Coletti
In this webinar Bill Coletti hosts a live Q&A session to answers questions related to COVID-19 crisis communications strategy and tactics. https://www.youtube.com/watch?v=BNIqFPlHtcg&feature=youtu.be You can download the PDF version of the deck here. In...

Kith’s 6+2 Framework: Keys to Telling a Reassuring Reopening Story
Critical takeaways Communicating about reopening during the COVID-19 pandemic is proving harder than messaging about closing. Kith’s 6+2 framework can help communicators tell a story that reasonable people expect a responsible organization to tell. In times of...
By definition, Kith means a cadre of peers who shape opinions and attitudes while instilling sophisticated habits for action. As a way to live this value, we like to share resources that are building blocks to good crisis management and can help you start the path of protecting your reputation.
More Recent Insights

Twitter Moments and Critical Moments: Is a promoted Twitter Moment the right move?
By Bill Coletti, CEO, Kith Critical Takeaways: Promoted ‘Moments’ on Twitter have the potential to drive conversation It remains to be seen if promoted moments is the right tool for authentic communication with your 3 Cs – customers, communities and critics Earlier this month, Twitter revealed ‘Moments,’ a new platform which displays the day’s largest news...

WEBINAR REPLAY – Reputational Risk Categories: A New Framework for Crisis Planning in the Food and Agriculture Industry
https://youtu.be/MLYUN4JNbp0 Developing a comprehensive crisis plan can often feel like trying to boil the ocean. Communicators and executive leadership are known for staying awake at night thinking about the number of worst-case scenarios that could damage a company’s business and reputation. And trying to prepare for every scenario can feel...

What is Kith?
By Bill Coletti, CEO, Kith Critical Takeaways Kith are the peer group that affects and influences the opinions and attitudes that we all hold. First movers are viewed as fringe – but joined by others they create what is next. We’ve all heard of the social experiment where one person stands on a street corner and stared up at something in the...
The Kith Method
Good crisis management comes from a plan. Great crisis management comes from capability – and starts before you even smell smoke. That’s why we developed the Kith Method. We can help build and maintain a flexible capability that works for you.
Your reputation is an investment; time-consuming and costly to build and expensive to repair. Protect it.