Crisis Leadership Blog
Insights and perspectives on being the lighthouse during a crisis.
The Cost of Cri$i$
“What does a crisis cost?” I’ve been asked that question a few times. Disappointingly, my answer invariably is, “It depends.” Part of the answer depends on the specific aspects of the crisis and the company going through it, but much more rests on the definition of...

Trust as a KPI
Fortune magazine has recently launched a newsletter focused entirely on trust. They are framing it as “trust is the new KPI”. Just in case you’ve been living under a corporate rock, KPI stands for Key Performance Indicator. The Trust Factor is a “weekly guide to...

Don’t Become the Woking Dead
Bud Light. Disney. Mars Wrigley. Dilbert. The Super Mario Bros movie. Victoria’s Secret. Utah’s proposed new state flag. BlackRock. The U.S. military. Legos. Jack Daniels. Even Chick-fil-A. Accusations of “wokeness” have been flung far and wide so far in 2023. Is your...

There Is Going To Be Another Bud Light. Are You Next?
It’s not often that a brand can anger all sides of the political spectrum and take a financial hit but Bud Light managed to do that last week. And there has been a tremendous amount of analysis of the roots of the controversy as well as the response. Some have called...

Three Lessons from FTX’s Collapse for Crisis Leaders
The dust from the wreckage of FTX’s collapse doesn’t have time to settle before it’s stirred up again. The latest revelation – that one of the world’s most “admired” cryptocurrency exchanges was comically terrible at both IT security (the “crypto” part) and tracking...
By definition, Kith means a cadre of peers who shape opinions and attitudes while instilling sophisticated habits for action. As a way to live this value, we like to share resources that are building blocks to good crisis management and can help you start the path of protecting your reputation.
More Recent Insights

How to Achieve Your Moon Shot in 2021
When you think of 2021, what is your personal moon shot? How about for your team or organization? And if you knew that no matter what, you wouldn’t fail, what would you do?

Be the Mast: Stability and Leadership During Crisis
Like masts, strategic communicators should not do the job alone. It’s important to know how you are supported and guyed by your team. Think of who it is that ensures you get the critical, time-sensitive information. Who are the team members you want to support you with the necessary resources, the inputs, and outputs that inform crisis response?

A Geek Leader
The ultimate podcast for aspiring leaders in the creative or technology fields. John Rouda discusses leadership topics, interviews some of the greatest minds today.

The Industrial Talk Podcast
In this week’s Industrial Talk Podcast, we’re talking to Bill Coletti, CEO at Kith.co about “Crisis Management and the Need for better Communications in your Crisis Situation”. Get the answers to your “Crisis Management” questions along with Bill’s unique insight on the “How” on this Industrial Talk interview!

Social Risk: An Emerging Threat to Reputation
We have long thought about risk as falling definitively into one of three categories: Strategic, Preventable, and External. Organizations tend to understand the impact these kinds of risks have on their operations and are pretty adept at mitigating them and responding to them. Dealing with a data breach, a failed product launch or an industrial accident...

Creating Positive University Reputation During Crises
Over the past six months, most institutions have managed to pivot their operations to deal with the pandemic. However, there probably will be more mergers in the future due to enrollment declines this year along with the upcoming enrollment cliff.

Mastering Risk Management
This episode highlights the critical need to manage a crisis. Whilst you hope to never need it, you must prepare for one regardless. My guest, Bill Coletti, helps organizations think through what they need to do to be prepared.

Manage Smarter: Coronavirus Crisis Communications
Join hosts Audrey Strong and C. Lee Smith as they speak with Kith founder Bill Coletti on Crisis Communications in the current pandemic.

Thankful in a Thankless Year
I’m thankful that so many strategic communicators and companies have recognized the critical importance of “always be communicating” with your audiences who matter most.

Hacking Humans: The Public’s Expectations are Changing
Converstation with Bill Coletti, crisis communications and reputation management expert at Kith, and author of the book Critical Moments: A New Mindset for Reputation Management.
The Kith Method
Good crisis management comes from a plan. Great crisis management comes from capability – and starts before you even smell smoke. That’s why we developed the Kith Method. We can help build and maintain a flexible capability that works for you.
Your reputation is an investment; time-consuming and costly to build and expensive to repair. Protect it.