The Marketing Expedition: Crisis Response and Reputation Management

by Bill Coletti
Podcasts

Peppershock Media President and CEO Rhea Allen is bringing her marketing expertise to the microphone! Listen in as Rhea interviews special guests, discusses trending marketing topics, and most importantly, teaches you how to build your brand and your bottom line.

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Blog

Trust as a KPI

Fortune magazine has recently launched a newsletter focused entirely on trust. They are framing it…

Blog, Crisis confidence, Crisis Leadership, Crisis Planning, Crisis Response

Don’t Become the Woking Dead

Bud Light. Disney. Mars Wrigley. Dilbert. The Super Mario Bros movie. Victoria’s Secret. Utah’s proposed…

Blog, Crisis confidence, Crisis Leadership, Crisis Planning, Crisis Response

There is going to be another Bud Light. Are you next?

It’s not often that a brand can anger all sides of the political spectrum and…

Blog, Crisis confidence, Crisis Leadership, Crisis Planning, Crisis Response

Three Lessons from FTX’s Collapse for Crisis Leaders

The dust from the wreckage of FTX’s collapse doesn’t have time to settle before it’s…

Blog, Crisis confidence, Crisis Leadership, Crisis Planning

Crisis Efficiency

Many organizations seek efficiencies during times of economic uncertainty. For many executives, “efficiency” equates to…

Crisis confidence, Crisis Leadership, Crisis Planning

Systems Failures May Be Trending in 2023

I was recently asked if I had any prediction for the “next thing” in crisis…