The public’s expectations of corporations and brands are higher, and writing a check to a cause or saying “that’s not our lane” won’t cut it anymore. Even a well-crafted statement is not enough. Actions must follow words.
Election Day is next week. Tens of millions of Americans have already cast their ballots in states where early voting is permitted. Tens of millions more will vote on Tuesday in their local polling place. Most years, elections just kind of happen. People vote, wait for results to be announced, celebrate or not, and go on with their lives the next day. The 2020 election will not follow that script, and high levels of anxiety will last for a while.
We believe it shouldn’t require a disaster to formulate your defensive position and build a more resilient reputation. Here’s how we help our clients simultaneously prepare for the unexpected and avoid them all together.
“When you become the final decision maker, everything changes. It’s hard to train for this.”
I respectfully disagree.
Adapting Stephen Covey’s, “The Speed of Trust” allows us to apply the Trust Matrix to crisis response.
Simulations are the most valuable planning and preparedness tool available to an organization and should be a routine part of every company’s training regimen.
Immediately highlight the areas for attention to help organizations transform and become truly crisis resilient.
Is your organization prepared to respond to a crisis and protect its hard-earned reputation? Take our quiz and find out!