I once heard a tech icon say “I don’t believe in God or government. I believe in the church of Silicon Valley.” That is all well and good until a U.S. Senator or three lettered agency takes notice. Just ask Ticketmaster or Google. While Senators Klobuchar and Lee’s weaving in of Taylor Swift...
This is a confusing economic time. Layoffs are happening but unemployment is at record lows. We are figuring out what the new normal is. It’s a lot to navigate as a business leader, and some everyday concerns are not getting the attention they deserve. Your reputation is likely one of them. So as...
When you think of 2021, what is your personal moon shot? How about for your team or organization? And if you knew that no matter what, you wouldn’t fail, what would you do?
I’ll bet every one of us has said something like, “I kept telling them this was going to happen, but I guess it just fell on deaf ears.” Their ears were tuned to another stimulus. German biologist Jakob von Uexküll defined the unique sensory environment an animal experiences as its umwelt. It is...
A friend of mine just returned to his office for the first time in more than two years. It was exactly how he left it – albeit cleaner – when he abruptly left work on a Thursday afternoon in March 2020 to retrieve his sick kid from school. He stayed home with the kiddo Friday. The world shut down...
Mobilization simply means getting the right people in the right place with the right information to allow them to start managing the event taking place. The term 'mobilization' can sound very operational and, therefore, a little out of place in a communications environment, but that's the point....
Critical Takeaways The two fundamental roles in American corporations are makers - such as operations - and sellers - like communications. It's essential to maintain a direct linkage between the two as they work better together. When working with operations, communicators usually fall short in...
Recently, I was speaking with a client in the early stages of bringing the majority of their remote workforce back to the office. He said something that resonated with me and probably would with other strategic communicators: the “pandemic has leveled the playing field” between employees who were...
Crisis simulations are, in our opinion, truly the best way to train and evaluate your team when it comes to crisis readiness. And with the right recipe, you can create a crowd-pleasing simulation that will leave your team well-prepared for when a crisis strikes.
This episode highlights the critical need to manage a crisis. Whilst you hope to never need it, you must prepare for one regardless. My guest, Bill Coletti, helps organizations think through what they need to do to be prepared.
I was asked a really good question on a podcast, and I thought I’d share it with you. Because there is sort of this ongoing debate about if it is better to be creative or authentic during a crisis response.
Crisis simulations are a sure fire way to build “muscle memory” of response and action that can be deployed during an actual crisis impacting you or your organization. We believe simulations are one of the most effective tools in a communication team’s toolbox. Here are some Top Tips for running your own crisis simulations.
Is your organization prepared to respond to a crisis and protect its hard-earned reputation? Take our quiz and find out!