Crisis simulations are a sure fire way to build “muscle memory” of response and action that can be deployed during an actual crisis impacting you or your organization. We believe simulations are one of the most effective tools in a communication team’s toolbox. Here are some Top Tips for running your own crisis simulations.
When fear shows up for me I think of it like this… It is a little voice in my mind that reminds me to be on guard ready to think before I speak.
I’ve been getting a lot of questions about this through the frame of crisis and crisis response and what organizations should do. In fact, I was speaking about this on a panel and was joined by an intelligence analyst.
We have long thought about risk as falling definitively into one of three categories: Strategic, Preventable, and External. Organizations tend to understand the impact these kinds of risks have on their operations and are pretty adept at mitigating them and responding to them. Dealing with a data...
The public’s expectations of corporations and brands are higher, and writing a check to a cause or saying “that’s not our lane” won’t cut it anymore. Even a well-crafted statement is not enough. Actions must follow words.
We believe it shouldn’t require a disaster to formulate your defensive position and build a more resilient reputation. Here’s how we help our clients simultaneously prepare for the unexpected and avoid them all together.
“When you become the final decision maker, everything changes. It’s hard to train for this.”
I respectfully disagree.
Adapting Stephen Covey’s, “The Speed of Trust” allows us to apply the Trust Matrix to crisis response.
Simulations are the most valuable planning and preparedness tool available to an organization and should be a routine part of every company’s training regimen.
Immediately highlight the areas for attention to help organizations transform and become truly crisis resilient.
Is your organization prepared to respond to a crisis and protect its hard-earned reputation? Take our quiz and find out!