The public’s expectations of corporations and brands are higher, and writing a check to a cause or saying “that’s not our lane” won’t cut it anymore. Even a well-crafted statement is not enough. Actions must follow words.
We believe it shouldn’t require a disaster to formulate your defensive position and build a more resilient reputation. Here’s how we help our clients simultaneously prepare for the unexpected and avoid them all together.
“When you become the final decision maker, everything changes. It’s hard to train for this.”
I respectfully disagree.
Adapting Stephen Covey’s, “The Speed of Trust” allows us to apply the Trust Matrix to crisis response.
Simulations are the most valuable planning and preparedness tool available to an organization and should be a routine part of every company’s training regimen.
Immediately highlight the areas for attention to help organizations transform and become truly crisis resilient.
Is your organization prepared to respond to a crisis and protect its hard-earned reputation? Take our quiz and find out!