Crisis Leadership Blog
Insights and perspectives on being the lighthouse during a crisis.
Putting a Positive Spin on a Bad Break
It was an SNL skit that wrote itself. Australian breakdancer Raygun was thoroughly lampooned for her amateur performance at the 2024 Summer Games, called a disgrace to her country, and criticized for “making a mockery” of the sport. She went viral in all the ways a...
The Perils of a Shallow Apology
It can be incredibly difficult as a business to publicly admit that you made a misstep. Savvy executives and communicators know the importance of making a timely mea culpa statement that demonstrates ownership and empathy, and clearly outlines steps being taken to...
Who Matters the Most in a Crisis?
Stakeholders has become a term we hear bandied about all of the time. And it's an important one. Whether internal or external, the people who buy from you, work for you, or champion your brand matter. But, it is critical to ask, “ Who matters most to you and your...
Owning a Mistake that’s Not Yours
Do you remember Chi-Chi’s? If you do, you are probably wondering what happened to them. If you don’t, then take this as a cautionary tale. Chi-Chi’s was a Mexican casual restaurant chain that was all the rage in the 80s and 90s. With more than 200 locations in five...
Holding Statements: What Are They and Why Are They Critical to Effective Crisis Response
Speech is silver, silence is golden. According to this proverb, saying nothing is more valuable than saying something, even if the something itself has value. As a crisis management expert, I believe those are backward, and I’d add one more phrase to the proverb:...
By definition, Kith means a cadre of peers who shape opinions and attitudes while instilling sophisticated habits for action. As a way to live this value, we like to share resources that are building blocks to good crisis management and can help you start the path of protecting your reputation.
More Recent Insights
Scaling Your CEO for Better Crisis Response
At Kith, we have seen CEOs rise during a crisis and we have seen others stumble. The difference often comes down to what they focus on during the crisis at hand. As your most senior leader, a CEO can be one of the most important assets your organization can deploy when responding to a crisis. However, just because he or she may be first in command does...
How to Dig Out of a Mess of Your Own Creation
The headlines were unsettling, not shocking at first. But when UnitedHealth, the healthcare behemoth responsible for processing 50 percent of all US patient medical claims annually, revealed it was the victim of a ransomware attack described as “the most serious incident leveled against a US healthcare organization,” alarm bells went off everywhere. ...
When a Publicity Stunt Backfires
There are times (April Fool’s Day, I’m looking at you) when a company decides to pull a publicity stunt to see how big a splash they can make. They engage in intentional misrepresentation – of their business’ product, service, or brand – pushed out as a cheeky, hardy-har-har prank. Sometimes the joke lands, but other times it backfires. Regardless of how...
Are You Warm Blooded or Cold Blooded?
At Kith, we often say that a crisis does not develop your leadership skills – it reveals them. It also reveals what type of creature you are: warm blooded or cold blooded. Now, obviously, humans are warm blooded as a matter of biology, so what we’re really asking you to consider is more about your “creature” style as a leader-communicator when faced with...
The Three Behaviors that Feed a Crisis: Ostrich Effect
Do you think you know what causes a reputational crisis? At least have a good guess? I’m here to tell you that it’s likely not what you think. It's a lack of preparation. There is that pithy statement that you see on notepads, signs on desks, and as gifs – lack of preparation on your part does not necessitate an emergency on mine. When it comes to crisis...
Don’t Stumble over Something behind You
These words are frequently attributed to the Ancient Roman stoic Seneca the Younger. They still ring true 2,000 years later. When it comes to managing a crisis, they are both a warning and a reason for leadership to move forward. Speed is the single most important difference between good and great crisis response. Anything that creates unnecessary friction...
Pump up the Volume
Every time I open up LinkedIn, PR Week, or the Wall Street Journal, I see someone writing about AI and the immense change that it is having on the communications industry -- everything from how we create to how we spot fake news to how we staff. One issue that I haven’t seen discussed much is how the mere existence of AI needs to change the VOLUME that...
Then Came the Lawyers …
I still chuckle and roll my eyes when the latest prescription drug ad says, “Don’t take Wonderdrug if you're allergic to it.” Well, duh. Welcome to the disclaimer pantheon compelling us to write “Caution: Hot” on coffee cups. “Do not attempt” accompanies any example of off-road driving a car is specifically designed and marketed to do. “Contains peanuts”...
What Makes a Successful Crisis Simulation
“Practice makes perfect,” the saying goes. When it comes to crisis management, “practice makes prepared.” Periodic crisis exercises help teams build muscle memory, remember their crisis response plans, and identify gaps in that plan, the skill set, or the people responsible for executing it. Far better to find out there’s a critical flaw in your crisis...
Litigation Threats Are Invitations for Legal and Comms to Work Together
Few words bring a C-Suite conversation to a screeching halt like, “We need to think about litigation.” Instead of killing the conversation, it should start a conversation … between the legal team and the communications team. Attorneys’ primary goal is to limit their clients’ exposure to legal liability. Communications teams’ primary goal is to limit...
The Kith Method
Good crisis management comes from a plan. Great crisis management comes from capability – and starts before you even smell smoke. That’s why we developed the Kith Method. We can help build and maintain a flexible capability that works for you.
Your reputation is an investment; time-consuming and costly to build and expensive to repair. Protect it.