Breaking Bad News: Crisis tactics with reputation management expert Bill Coletti

December 2, 2019

It’s a special episode of Breaking Bad News as host Jeff Hahn welcomes crisis communications and reputation management expert Bill Coletti. Jeff talks to Bill about his recent book, Critical Moments, where he reveals how organizations can build reputational excellence by meeting the needs and expectations of the public.

Jeff and Bill also look in depth at a high-profile crisis communications case study, the food allergy death of a British teenager after eating a birthday meal at a popular UK burger chain. How was the company’s response? The two crisis experts give their assessment.



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Bill is a reputation management, crisis communications and professional development expert, keynote speaker, Wall Street Journal Risk & Compliance panelist, and best-selling author of Critical Moments: The New Mindset of Reputation Management. He has more than 25 years of global experience managing high-stakes crises, issues management, and media relations challenges for both Fortune 500 companies and winning global political campaigns.