Bill Coletti joins us to share how to prep your company and employees for a crisis, even if one never happens. If you are prepared for a crisis, the fallout won’t be as bad, if there is fallout. Every company should be prepared for a crisis, big or small, in order to keep its positive reputation with the community. Bill Coletti, CEO, and Founder of Kith, is a reputation management, crisis communications and professional development expert, keynote speaker, Wall Street Journal Risk & Compliance panelist, and best-selling author of Critical Moments: The New Mindset of Reputation Management. He has more than 25 years of global experience managing high-stakes crises, issues management, and media relations challenges for both Fortune 500 companies and winning global political campaigns. Previously, Bill served in the Republic of Bulgaria as a senior advisor to the prime minister, Council of Ministers, and the labor minister. Today’s show is sponsored by Audible.com. Audible.com is a leading provider of spoken audio entertainment and information. Listen to audiobooks whenever and wherever you want. Get a free book when you sign up for a 30-day free trial at audibletrial.com/businessgrowth.